| NIM | C1A017011 |
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| Namamhs | JASMINE MUMTAZ FAUZI |
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| Judul Artikel | ANALISIS STRUKTUR KINERJA DAN PERILAKU MASKAPAI PENERBANGAN BERBIAYA RENDAH (LOW COST CARRIER) DI INDONESIA |
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| Abstrak (Bhs. Indonesia) | Penelitian ini bertujuan menganalisis struktur, perilaku industri dan kinerja industri maksapai penerbangan biaya rendah (LCC) di Indonesia. Populasi penelitian ini adalah 4 maskapai penerbangan berbiaya rendah (LCC) di Indonesia. Metode penelitian yang digunakan dengan CR4 dan IHH untuk menganalisis struktur pasar, perilaku dianalisis pada aspek promosi, rute dan frekuensi serta fasilitas dan layanan, dan kinerja dianalisis pada pertumbuhan jumlah penumpang domestik 4 maskapai tahun 2017-2019.Berdasarkan hasil dan analisis data didapati hasil CR4 struktur pasar industri adalah pasar monopolistic dan berdasarkan Index Herfindahl Hirschman (IHH) adalah pasar terkonsentrasi atau kompetitif. Struktur pasar mempengaruhi perilaku pasar industri maskapai penerbangan dan kinerja maskapai penerbangan mengalami pertumbuhan jumlah penumpang domestik. |
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| Abtrak (Bhs. Inggris) | he research objective is to analyze the structure, industry behavior and performance of the low cost airline (LCC) industry in Indonesia. The population of this research is 4 low cost airlines (LCC) in Indonesia. Market structure is analyzed with CR4 and IHH, behavior is analyzed on aspects of promotion, route and frequency as well as facilities and services, and performance is analyzed on the growth in the number of domestic passengers of 4 airlines in 2017-2019. Based on the results and data analysis, it was found that the results of the CR4 industrial market structure were monopolistic markets and based on Herfindahl Hirschman Index (IHH) were concentrated or competitive markets. The market structure affects the market behavior of the airline industry and the airline's performance is experiencing a growth in the number of domestic passengers. |
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| Kata kunci | CR4, IHH, Struktur Pasar, Perilaku Pasar dan Kinerja Pasar |
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| Pembimbing 1 | Drs. Herman Sambodo, M.P |
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| Pembimbing 2 | Istiqomah. S.E, M.Sc, Ph.D |
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| Pembimbing 3 | Dr. Arintoko, S.E, M.Si |
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| Tahun | 2021 |
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| Jumlah Halaman | 10 |
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| Tgl. Entri | 2021-07-27 20:28:51.991604 |
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