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LINDA DWIARYANI

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Abstrak (Bhs. Indonesia)

Mahasiswa merupakan kelompok yang aktif mengonsumsi media digital, termasuk Drama Korea, yang berpotensi memengaruhi pola interaksi sosial mereka. Penelitian ini bertujuan menjelaskan hubungan antara frekuensi menonton Drama Korea dan kualitas interaksi sosial mahasiswa FISIP Unsoed angkatan 2023. Penelitian menggunakan metode kuantitatif dengan desain survei eksplanatif dan teknik proporsional random sampling, melibatkan 162 responden. Frekuensi menonton diukur melalui jumlah episode, durasi, dan frekuensi menonton, sedangkan kualitas interaksi sosial mencakup frekuensi interaksi, kedalaman hubungan, dukungan akademik, serta partisipasi dalam organisasi. Hasil analisis deskriptif menunjukkan bahwa frekuensi menonton Drama Korea berada pada kategori rendah, demikian pula kualitas interaksi sosial. Uji Kendall’s Tau-b menghasilkan koefisien 0,021 dengan nilai signifikansi 0,727, menunjukkan tidak adanya hubungan signifikan antara kedua variabel. Temuan ini mengindikasikan bahwa menonton Drama Korea berfungsi sebagai hiburan personal dan tidak berdampak langsung pada kualitas interaksi sosial mahasiswa.

Abtrak (Bhs. Inggris)

Students are an active group of digital media consumers, including Korean dramas, which have the potential to influence their social interaction patterns. This study aims to explain the relationship between the frequency of watching Korean dramas and the quality of social interaction among FISIP Unsoed students of the 2023 cohort. This study used a quantitative method with an explanatory survey design and proportional random sampling technique, involving 162 respondents. The frequency of viewing was measured by the number of episodes, duration, and frequency of viewing, while the quality of social interaction included the frequency of interaction, depth of relationships, academic support, and participation in organizations. Descriptive analysis results showed that the frequency of watching Korean dramas was in the low category, as was the quality of social interaction. Kendall's Tau-b test produced a coefficient of 0.021 with a significance value of 0.727, indicating no significant relationship between the two variables. These findings indicate that watching Korean dramas serves as personal entertainment and does not directly impact the quality of students' social interactions.

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