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AULIA DESTA ESKATECTONA

NIM

Judul Artikel

Abstrak (Bhs. Indonesia)

Aulia Desta Eskatectona. Penelitian ini bertujuan untuk mengetahui rantai pasok usaha ternak kambing di Kabupaten Banyumas, menganalisis profit margin yang dicapai lembaga pemasaran ternak kambing di Kabupaten Banyumas dan menganalisis faktor-faktor yang mempengaruhi profit margin lembaga pemasaran ternak kambing di Kabupaten Banyumas.
Metode pengambilan sampel yang dilakukan dengan metode survai yaitu melakukan pengamatan dan wawancara menggunakan kuisioner. Teknik penentuan sampel wilayah dilakukan dengan metode Purposive Sampling yaitu dipilih dua Pasar Hewan yang ada di Kabupaten Banyumas yaitu Pasar Hewan Sokaraja dan Pasar Hewan Cilongok. Teknik pengambilan sampel dilakukan dengan metode Snowball Sampling sehingga mendapatkan sampel sebanyak 30 responden. Variabel yang diteliti yaitu variabel terikat profit margin dan variabel bebas harga jual awal ternak, jumlah kepemilikan ternak, lama pemeliharaan, tingkat pendidikan dan tingkat pedagang. Distribusi rantai pasok ternak kambing dianalisis secara deskriptif,  besarnya profit margin masing-masing lembaga dianalisis dengan analisis Net Profit Margin (NPM), dan pengaruh faktor sosial ekonomi terhadap profit margin dianalisis menggunakan regresi linier berganda.
Hasil dari penelitian ini adalah pertama, pola rantai pasok pada usaha ternak kambing di Kabupaten Banyumas terdapat 3 pola yaitu pola rantai pasok I (peternak, pedagang I, konsumen atau penjagal), pola rantai pasok II (peternak, pedagang I, pedagang II, konsumen atau penjagal) dan pola rantai pasok III (peternak, pedagang I, pedagang II, pedagang III, konsumen atau penjagal); kedua, profit margin yang dicapai pada pedagang I sebesar 15% sedangkan pedagang II sebesar 6,54% ; ketiga, profit margin dipengaruhi oleh harga jual awal ternak, lama pemeliharaan dan tingkat pedagang. Pedagang hendaknya menjual ternak kambing dengan tidak terlalu banyak melewati rantai pasok dan menjual pada momen Idul Adha agar profit margin yang dihasilkan tinggi.

Kata Kunci : Kambing, Rantai Pasok, Profit Margin, Kabupaten Banyumas, Pedagang

Abtrak (Bhs. Inggris)

Aulia Desta Eskatectona. This research aims to cognize the supply chain of goat farms in Banyumas Regency, to analyze the profit margins achieved by goat livestock marketing agencies in Banyumas Regency and to focus the factors that affect the profit margins of goat livestock in Banyumas Regency.
The sampling method was carried out by survey method, conducting interviews using a questionnairespecifically. The technique of determining the area sample was carried out by using purposive sampling method, namely two animal markets in Banyumas Regency were selected, namely the Sokaraja Animal Market and the Cilongok Animal Market. The sampling technique was carried out by the Snowball Sampling method in order to obtain a sample of 30 respondents. The variables studied were the dependent variable is profit margin and the independent variable are the the price of livestock, length of goats raising, level of education and level of traders. The supply chain distribution of goats was analyzed descriptively, the amount of profit margin of each institution was analyzed using Net Profit Margin (NPM) analysis, and the influence of economy social factors was analyzed using multiple linear regression.
The results of this research are first, there are 3 patterns of supply chain in the goat farms business in Banyumas Regency, namely the supply chain pattern I (breeders, merchants I, consumers or butchers), supply chain pattern II (breeders, merchants I, merchantsII, consumers or butchers) and pattern Supply chain III (breeders, merchants I, merchants II, merchants III, consumers or butchers); second, the profit margin achieved by merchants I and merchants II of goat livestock in Banyumas Regency has a difference thing where the value of the profit margin for merchantsI is 15% meanwhile another one was 6.54%; third, profit margin was obtained by the price of livestock, length of raising and the level of merchants. Traders should sell goat livestock without going through the supply chain too much and sell at the time of Eid al-Adha so that the profit margin generated is high.
Keywords: Goats, Supply Chain, Profit Margin, Banyumas Regency, Merchants

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