Update Artikelilmiah: 29591

NOER ANISSA RAKHMAWATI

NIM

Judul Artikel

Abstrak (Bhs. Indonesia)

Skripsi ini menggambarkan mengenai perempuan bekerja dan berkeluarga yang 
melakukan perawatan wajah di beauty center. Tujuan penelitian ini adalah 
mendeskripsikan dan menjelaskan mengenai bagaimana perempuan bekerja 
melakukan perawatan wajah di beauty center. Penelitian dilakukan menggunakan 
metode kualitatif dengan teknik analisis data model interaktif Menurut Miles dan 
Huberman. Hasil penelitian ini menunjukan bahwa perempuan mengartikan perawatan 
wajah berbeda-beda sesuai dengan pengalamannya. Perawatan wajah sangatlah 
penting untuk perempuan lakukan supaya bisa menunjang penampilan dan mencegah 
masalah kulit wajah. Perempuan yang melakukan perawatan di beauty center
membutuhkan biaya yang tersendiri. Perempuan bekerja dan berkeluarga melakukan 
perawatan wajah di beauty center membutuhkan waktu khusus dan biasanya mereka 
meluangkan waktu untuk perawatan setelah pulang kerja. Suami yang istri melakukan 
perawatan wajah di beauty center mensupport seperti memberikan ijin, membiayai 
perawatan dan menemani baik membeli produk krim wajah. Orientasi perempuan 
melakukan perawatan kecantikan karena ingin terlihat cantik seperti media gambarkan 
tentang perempuan. Tuntutan kerja dalam berpenampilan menarik menjadikan 
perempuan melakukan perawatan kecantikan. Kecantikan perempuan tidak terlepas 
dari peran media. Perempuan melakukan perawatan wajah di beauty center tentunya 
ada faktor pendorong yaitu faktor internal dan eksternal.

Abtrak (Bhs. Inggris)

This thesis described working and married women who did facial treatments at the 
beauty center. The purpose of this study was to describe and explain how women 
workers did facial treatments at the beauty center. The study was conducted by using 
qualitative methods with interactive model data analysis techniques according to Miles 
and Huberman. The result of this study indicated that women interpreted facial 
treatments differently according to their experience. Facial care was very important for 
women to do in order to support the appearance and prevent facial skin problems. 
Women who took care in the beauty center needed some fee. Working and married 
women did facial treatments at the beauty center required special time and they usually 
took their time to do that after working. Husbands whose wives carried out facial 
treatments at the beauty center supported this by giving permission, financing 
treatment, and accompanying their wives buying face cream products. Women 
orientation of doing beauty treatment was because they wanted to look beautiful like 
the media portrayed about them. Job demand which required women to have attractive 
appearance made them did beauty treatments. Women's beauty was inseparable from 
the role of the media. Women doing facial treatment at the beauty center was certainly 
driven by some factors, namely internal and external factors.

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